Effective date: 12/10/2025
Bigwig Agency (“we”, “our”, “us”) respects your privacy. This policy explains how we handle personal information in accordance with the Australian Privacy Principles (APPs), and where applicable, other data protection laws such as the GDPR (UK/EU) and CCPA (California).
1. Who we are
Bigwig Agency is a creative and marketing services agency based in Australia. We operate primarily in Australia but may work with clients or receive enquiries from other regions.
2. What information we collect
We may collect the following types of personal information:
- Name
- Email address
- Phone number
- Company name
- IP address and browser/device data
- Site usage information (e.g. pages visited, actions taken)
- Any information you submit via our forms or email
3. How we collect information
Information is collected via:
- Forms you fill out on our website
- Email or phone correspondence
- Cookies and third-party tracking scripts
- Analytics tools (see section 6)
4. Why we collect it
We collect personal data to:
- Respond to enquiries
- Provide and manage our services
- Understand how visitors use our website
- Improve our content and service delivery
- Send marketing communications (only if you opt in)
- Meet legal obligations
5. Legal basis for processing (GDPR)
Where the GDPR applies, our legal bases for collecting and processing your data may include:
- Consent (e.g., contact form submissions)
- Legitimate interests (e.g., business communications, analytics)
- Contractual necessity (e.g., where you engage our services)
6. Cookies and third-party tracking
We use cookies and third-party tools to collect usage information. These include:
- Google Analytics
- Meta (Facebook) Pixel
- LinkedIn Insights Tag
- Mailchimp (email marketing)
You can manage cookie settings through your browser or opt out of tracking via privacy preferences. We do not use tracking for profiling or automated decision-making.
7. Data sharing
We may share your data with:
- Trusted service providers (e.g. hosting, analytics, email)
- Legal or regulatory authorities, where required
- Clients (only if relevant and lawful)
We do not sell your personal data.
8. Data storage and security
Your data is stored securely on servers located in Australia (AWS Sydney). We use safeguards such as encryption, access controls, and internal protocols to protect your information.
9. International transfers
We do not knowingly transfer personal data outside Australia. If this changes, we will ensure appropriate safeguards are in place (e.g., contractual clauses).
10. Retention
We retain data only as long as necessary:
- Client data – duration of our relationship plus up to 7 years
- Enquiry or prospect data – up to 24 months
- Analytics data – per third-party tool policies
11. Your rights
You may have the right to:
- Access your personal information
- Request correction or deletion
- Withdraw consent (where applicable)
- Make a complaint to the OAIC or relevant authority
To exercise any of these rights, contact us at the details below.
12. CCPA (California residents)
If you are a California resident, you may have the right to:
- Know what personal data we collect
- Request access or deletion of your data
- Opt out of the “sale” or “sharing” of personal information (we do not sell)
To make a request, please contact us using the details below.
13. Anonymity
Where lawful and practical, you may interact with us anonymously or using a pseudonym (e.g., browsing the site without submitting forms).
14. Changes to this policy
We may update this policy from time to time. The latest version will always be available on this page. Major changes may be communicated directly if applicable.
15. Contact us
If you have any questions about this policy or your data, please contact:
Privacy Officer – Bigwig Agency
Email: privacy@bigwig.agency
Phone: +61 8 83636124
Address: 59 North Tce, Hackney. South Australia 5069
You may also contact the Office of the Australian Information Commissioner regarding your rights or to lodge a complaint.